Offering a Digital Marketing Support Service that will get your eCommerce business visible offline and easy-to-shop online.

Customer Converting Strategies

A customer-centric digital consultant with 12+ years’ expertise in e-Commerce, digital marketing, SEO, content, branding, and analytics. Specialised in driving conversions.

Digital Marketing

Whether researching, browsing or purchasing, shopping starts online. So this is where you need to advertise your brand, business, products, and services. From SEO and PPC to Google Local and Social Media – just a glimpse of what we offer.

Landing Page Optimisation

Landing pages must captivate, pique interest, and entice visitors to delve deeper into your site. It’s the golden opportunity to draw them in and make them stay.

Branding

Consistency is key in branding. How do you want customers to view your business? Does your website reflect your values? Every piece of content, from copy to design, should resonate as if it’s coming directly from you.

User Experience

Nobody enjoys shopping a clunky site. It should be seamless to select items, add them to your basket and breeze through checkout without delays or page glitches. Frustrations arise when there are too many clicks, sluggish page loads, or pages that constantly shift. Don’t let potential customers slip away just as they’re about to make a purchase.

Merchandising & Navigation

Can customers easily find products on your website? Those who browse are exploring, perhaps not yet ready to buy. Those who use the search bar know what they want or can’t locate it. Those who use facets are decisive and fastest to checkout. Every type of shopping behaviour needs to be a priority.

Product or Service Information

Information is paramount to assure customers they’re making the right purchase. Solve their queries by highlighting features, advantages, and benefits. Detailed specs for technical products, high-res images, instructional videos, and customer reviews are essential to boost conversions, minimise inquiries, and reduce returns.

What’s Your Strategy?

If you know, fantastic. If you’re uncertain, let’s chat about your goals and craft a plan together to achieve them.

Where To Begin…

“Would highly recommend Jo to any business, she will have a massive impact on your business.“

James Foley

Associate Director, iProspect

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